Decent Homepage Directions

Four directions for the Decent homepage.

Every direction below carries the same approved content and the same navy and logo-red palette. What changes is the visual language: how the page opens, how type is set, how photography is treated and how it behaves as you scroll. Pick the one that feels like Decent — the remaining fifteen pages will be built in whichever direction you choose.

Directions

04 parallel

Shared palette

Navy #1B2E44 · Red #BC2B38

Page state

Design comp, not live

Next step

Choose one direction

Dark enterprise

The quietest of the four. Dark throughout, generous space, one accent colour used sparingly. Reads like enterprise software rather than marketing.

Ground: Dark navy, edge to edge
Display type: Space Grotesk, light weights at large sizes
Photography: Minimal — type and space carry the page
Scroll behaviour: Scrubbed timelines, two pinned sections
Best if: You want Decent to feel serious and understated

Open direction 01

Direction 01: a dark navy homepage with a centred headline reading Run Your Entire Textile Business on One ERP

Light and photographic

The most commercial of the four. A full-bleed mill photograph behind the headline, with small status chips floating over it to hint at what the software does.

Ground: White and pale navy tint
Display type: Heavy condensed sans, very large
Photography: Dominant — photo-led hero and tile grid
Scroll behaviour: Spotlight cards, sideways photo strip
Best if: You want warmth and immediate product appeal

Open direction 02

Direction 02: a light homepage with a large photograph of a mill floor behind a heavy condensed headline

Editorial, Indian textile

The boldest of the four and the only one with a local voice: English headlines carrying a single Devanagari word — व्यापारी, सवाल, कदम — set on a warm cotton-paper ground.

Ground: Warm cotton / khadi paper
Display type: Heavy condensed caps with a serif italic accent
Photography: Staggered editorial grid, full-bleed band
Scroll behaviour: Rotating seals, snapping rail, word marquee
Best if: You want Decent to read as unmistakably Surat

Open direction 03

Direction 03: a warm cream homepage with the headline Built For Textile followed by the Hindi word vyapari in red

Serif-led, mesh gradients

The most modern of the four. A light serif headline over soft navy-to-crimson gradient fields, with solutions shown as a honeycomb of hexagon tiles. English only.

Ground: Navy–crimson gradient fields, cool paper
Display type: Newsreader, a light serif with italic accents
Photography: Hexagon tiles under a navy/red colour plate
Scroll behaviour: Diagonal wedge sweep, drifting honeycomb
Best if: You want a premium, current, editorial feel

Open direction 04

Direction 04: a navy to crimson gradient homepage with a light serif headline reading Textile ERP, from mill to market

What is not up for debate

The palette. Navy #1B2E44 with the red taken from your logo, #BC2B38. Red is held back for buttons, active states and section labels so it stays as strong as the mark itself.

The content. Same approved copy, same five solutions, same six services, same three deployment models, same Surat address and GSTIN.

The claims. No client counts, years in business, uptime figures, testimonials or named third-party platforms anywhere — nothing that has not been confirmed.

The call to action. “Book an ERP Demo” is the primary button on every screen.

Five things we need back

The first is the decision. The rest are small, but they all affect how the chosen direction is finished, so the earlier we have them the better.

Which direction should we build out?

Whichever you pick becomes the template for the remaining fifteen pages. Mixing elements across directions is possible, so tell us if something in one belongs in another.

Direction 03 — warm paper, or cool like the rest?

It currently sits on a warm cotton ground rather than the cool blue-white used by 01, 02 and 04. It is a one-line change either way. Only relevant if you choose 03.

Sign off the comparison wording.

Directions 03 and 04 include a panel contrasting a textile-specific ERP with a generic one. It is written carefully, but it does characterise other products — please read it and confirm you are comfortable publishing it.

A transparent version of the logo.

The file we have has a solid white background, so on dark sections the mark has to sit on a white tile. An SVG or transparent PNG would let it sit directly on the navy. This is the single most useful asset you could send us.

Real photography of your own.

Several images here are stock or AI-generated stand-ins, including every photograph with people in it. None of them show real staff, customers or premises, and all of them should be replaced with your own photography before launch.